While you're not on Google, your customer buys from someone else.
ARAPY builds your company's digital presence: Google, website, ads and social media working together to build trust and bring customers to you.
More visibility. More opportunities. More customers.
Browsing websites built by ARAPY
- Google presence
- Business Profile and Maps
- Professional website
- fast and trustworthy
- Ads
- Google, Instagram and Facebook
- Measured results
- where every customer comes from
Right now, someone is searching for what you offer. So why don't they find their way to you?
Demand isn't the problem. Without a website and a presence on Google, your business is missing from the exact moment the customer decides.
- 01
They have a need and search for it
“dentist near me”, “repair for…”, “quote for…”. At that moment they're not looking for a brand: they're looking for a solution, fast.
- 02
They only consider what they find
If your business doesn't show up with a clear website, it never makes the list of options. Not because you're worse, but because you're not there.
- 03
The sale happens without you
The customer sorts out what they needed in a few minutes, and you never even knew they existed.
On social media, even with paid ads, you go to people while they scroll a feed.
On Google, people search for what they need and land on your website on their own, already intending to buy.
One channel sparks interest. The other is there when the decision is made. Your business needs both.
Built for businesses that want to be found
No website yet
Referrals and social media already create interest. What is missing is being there when that interest turns into a Google search, which is where the sale is decided.
Relationship x IntentA website that doesn't sell
Old, slow or amateur-looking. It doesn't build trust or generate leads.
Never advertised on Google
Or you tried on your own, spent money and saw no return.
Relationship vs. Intent: two paths to your customer
Social media, organic or paid, builds relationships and sparks interest. Google captures the intent of people who already know they need something and are choosing who to buy from. Without a website, your business only walks the first path.
Relationship
Social media, feed ads and referrals
- You take your message to people who were not looking
- Builds brand, awareness and trust over time
- Ideal for staying close to those who follow and refer you
- The buying decision usually comes later, often in a search
Intent
Google + website
- People look for you: the need already exists
- Your business shows up at the exact moment of decision
- Reaches people who have never heard of you
- Every search is an opportunity ready to become a lead
It is not one or the other. Relationship creates interest and intent converts it. People who see your business on Instagram search your name on Google before reaching out. Your website is where that interest becomes a lead instead of getting lost.
A website is your best salesperson. And it never takes a day off.
Today, almost every buying decision starts with a search. Without a website, your business is left out of that conversation.
Open 24/7
While you work, sleep or travel, your website presents your business and brings in new leads.
Trust before the first call
Customers research before they reach out. A professional website conveys the credibility a social media profile can't.
An address you own
Social platforms change algorithms, cut your reach and can lock your account. Your website is an asset that belongs to you.
The foundation for ads
Google Ads perform better when they send customers to a page built to convert.
Ifyoucan'tbefound,youcan'tbechosen.
Two fronts, one goal: customers coming to you
Ads bring people who already want to buy. Your website turns the visit into a conversation. Together they become a predictable sales channel.
Website design
A professional website designed to turn visits into conversations.
- Custom design for your business
- Fast loading and fully mobile-ready
- Copy and structure built for conversion
- WhatsApp button and forms built in
- Technical SEO to get found on Google
Paid traffic management
Google Ads that show up exactly when customers are looking.
- Search and Google Maps campaigns
- Keywords from people ready to buy
- Targeting by location, schedule and audience
- Conversion tracking: WhatsApp, calls and forms
- Ongoing optimization and clear reports
From Google to WhatsApp: how customers decide
People searching on Google already want to buy. Whether they contact you or a competitor depends on where you show up and what they find when they click.
- 1.Visibility
They search and pick from the top results
Ads and the map take the top of the page. Attention goes to whoever shows up first; businesses further down are barely seen.
- An ad at the top for people searching your service
- Featured on Google Maps in your area
- Visible right at the moment of decision
More attentionLess attentionGoogleYou are hereSponsored
yourbusiness.com
Your Business | Book on WhatsApp
Serving your area, excellent reviews. Message us now to book.
Your Business
4,9 Open now
Competitor 1
4,2
Competitor 2
3,8
- 2.Trust
They visit your site and answer their own questions
Before reaching out, customers want to know what you do, where you are, whether they can trust you and how to contact you. A clear website answers it all in seconds.
- Services explained plainly
- Real reviews that build confidence
- A WhatsApp button always within reach
Your Business
Message on WhatsApp
Services
Reviews
Directions
08:00 - 18:00What do you do?
Answered by the website
Where are you and when are you open?
Answered by the website
Can I trust you?
Answered by the website
How do I contact you?
Answered by the website
- 3.Conversion
They message you on WhatsApp ready to buy
People who come through your site have already read, compared and chosen. The conversation starts close to the sale, with fewer questions and less haggling.
- More focused messages
- Less price negotiation
- The source of every lead is tracked
SEYour Business
online
Lead from Google, via the website
Hi! I saw on your site that you do implants and open on Saturdays. Any slots this week?09:41Yes! Saturday at 9am or 11am. Which works best?09:429am, please. Can you confirm?09:42
Same business, different intent
Here's what the first message usually looks like, depending on where the customer came from.
Coming only from social media
Saw a post while scrolling the feed
Hi, how much is it?
- Curious, not decided yet
- Compares prices with many others
- Easily disappears
Searched on Google and visited your site
Looked for the service and read about the business
Hi! I read about the treatment on your site and I'd like to book an assessment. When's the next opening?
- Already knows what they want
- Trusts you before talking
- Ready to book or buy
Every step is measured: you know how much you invested, where each lead came from and how many leads you got.
Real websites for real businesses
Desktop and mobile designed together. Most customers arrive on their phone.
Luxury real estate
Bevian Imóveis
Showcase with real video and direct contact with the agent.
From assessment to first customer, with clear steps
- 01
Free assessment
We learn about your business, your area and how often your audience searches on Google.
- 02
Strategy
We define the website message, keywords and suggested ad budget.
- 03
Website build
We build the site and you approve every stage before launch.
- 04
Campaigns live
Ads go live with conversion tracking from day one.
- 05
Ongoing optimization
We track results, cut what doesn't work and double down on what brings customers.
See how your business shows up on Google today
No cost, no commitment. A practical review built on Google's own public data, so you can decide with confidence:
- How your business appears when someone searches for your service in your city
- Who shows up ahead of you and what they're doing differently
- What may be turning customers away today: website, reviews, photos and information
- A starting plan for your website and ads, with clear priorities for your case
Quick reply on WhatsApp
ARAPY
Digital Agency
Strategy, design and paid media
A full-service digital agency with a dedicated team
ARAPY was created to bring businesses of every size the digital standard of big brands: fast, beautiful websites built to sell, with Google Ads that reach people who are already searching.
Strategy, design, development and paid media work together. Every project goes through specialists at each stage, from the first assessment to the results report, with one point of contact guiding you from start to finish.
A beautiful website isn't enough. It has to be found and turn visits into customers.
- A dedicated team at every stage
- Agency process, from assessment to optimization
- Serving clients in Brazil and abroad
Frequently asked questions
Do I need a website to advertise on Google?
It's not required, but it makes a big difference. A fast, conversion-focused website of your own turns every click into more leads and lowers your cost per customer.
How much should I spend on ads?
It depends on your industry and location. In the free assessment we show you an estimate of how many people search for your service in your area, using Google's own data, and suggest a starting budget that fits where you are.
Is the ad spend included in the management fee?
No. Ad spend is paid directly to Google. Management is the work of planning, setting up, monitoring and optimizing campaigns so that spend brings in customers.
Can I hire just the website or just the ads?
Yes. The services work separately, but together they deliver the best results. That's why the assessment looks at both.
Do you work with my city or country?
Yes. Everything is done online, and campaigns can target any city, region or country.
How will I know it's working?
We set up conversion tracking to measure WhatsApp clicks, calls and form submissions. You follow everything in simple reports.
Request your free assessment
Takes 2 minutes. The more you tell us, the sharper the assessment.